Emarcay
A team working through a plan on a whiteboard in a bright open office.

The operator you cannot hire full time

Go-to-market, sales and customer success, run by someone who has actually run them.

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The practice

Senior operating help, without the permanent hire

Emarcay is a consulting practice for startups and technology companies that need an experienced operator for a defined stretch of work.

Most consulting arrives as a deck and leaves the hard part with you. This does not. The work starts with diagnosis, moves to a plan your team can run on Monday, and stays through the parts of execution where an outside operator is faster than hiring one.

The background is two decades running go-to-market, sales and customer success organisations at venture-backed and public technology companies, across fleet telematics, recruiting, real estate and blue-collar software.

What I do

Four places an outside operator moves faster

A team mapping a go-to-market plan on a whiteboard covered in sticky notes.

Go-to-market strategy

Pick the segment, prove the route, and write the plan your team runs on Monday.

Learn more A laptop displaying a revenue dashboard with recurring revenue and growth metrics.

Sales excellence

Find where deals actually die, then fix the process underneath.

Learn more Two colleagues celebrating with a high five across a desk in a bright office.

Customer success

Retention is decided long before the renewal date.

Learn more An executive in conversation with colleagues in a modern office.

Fractional executive leadership

Take the seat, build the function, hire the replacement, hand it over.

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Next step

Start with a conversation

Thirty minutes. Bring the problem you are actually stuck on.

Book a conversation